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Building Supply

To build a better business, you need innovative marketing tools.

Foster loyalty with a strategic blend of customer insights, targeted marketing tools, and compelling rewards.

The challenge:

Attract new customers, upsell and cross-sell to existing customers, and create a fiercely loyal following for your brand.

The solution:

Reward them.

Join North America’s most recognizable building products brands in a program designed to uphold brand integrity while generating exponential selling power.

Contractor Rewards targets general contractors and sub-contractors in both residential and commercial construction. Enrollment is simple and contractors amass points with the purchase of participating products. These points can be redeemed for more than 350,000 items from an online awards catalog.

As for you? You’ll benefit from preferred brand status as well as a wealth of customer data. We believe that successful brand managers know who buys their products and why they buy it. These insights facilitate highly targeted marketing campaigns to maximize return on your marketing dollars.

The bottom line: Discounts don’t win. Loyalty wins.

Measure twice. Take your cut.

450k

invoices processed quarterly

95.6%

invoice acceptance rate

1.6

days to process invoice, on average

Our work speaks for itself

  • Winning over brand-loyal distributors

    A construction product manufacturer boosted nationwide sales and loyalty through the Contractor Rewards program, where contractors earned points for purchases. The test market saw significant growth, leading to a national launch. Strategic promotions further enhanced revenue. See the full results.
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  • Increasing contractor loyalty

    A plumbing manufacturer sought data on customers specifying, paying for, and installing their products. By joining the Contractor Rewards program, they targeted general contractors and sub-contractors, earning preferred brand status and gathering valuable customer data. Discover how this strategy led to increased sales and customer loyalty in our case study.
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