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  • Close-up of an illuminated light bulb on the right with a glowing filament. On the left, white text reads, Tackle the challenges with sales incentives to drive results. The background is dark with soft, abstract bokeh lights.

    Article

    Leveraging sales incentives

    Creating an effective sales incentive program is crucial for driving performance and achieving business goals. Here are some things to consider when designing a successful sales incentive strategy.

  • A person in a yellow sweater is writing on a financial report with charts and graphs, using a pen. Their other hand is on a laptop keyboard. The background is blurred.

    Case Study

    Championing ahead-to-head sales incentive

    A large telecommunications client came to us to create a fun incentive program for the fourth quarter to help close out the year strong.

  • Two people stand at a table with a laptop displaying graphs. Papers with sketches and a calculator are on the table. One person is holding a notebook, and the other a coffee cup. The left side of the image features a yellow geometric shape.

    Case Study

    Changing the game

    A large telecommunications company had missed their numbers three years in a row and needed a huge fourth quarter to close out the year. They called us in with a challenge: boost sales nationwide in Q4 to make our year-end results.

  • A person in a yellow sweater is writing on a financial report with charts and graphs, using a pen. Their other hand is on a laptop keyboard. The background is blurred.

    Case Study

    Recognise someone today

    A global technology company wanted to improve the way they recognised their employees while providing a consistent recognition strategy enterprise-wide.

  • A person holding a document with colorful diagrams, while sitting indoors. The image has orange and yellow geometric overlays, and the focus is on the paper, with the persons face blurred in the background.

    Case Study

    High-speed sales for heavy-duty equipment

    When one of the world’s leading manufacturers of heavy equipment launched a new line of machines to a completely new target market, getting their reps up to speed, on board and excited to sell was critical.

  • Two people stand at a table with a laptop displaying graphs. Papers with sketches and a calculator are on the table. One person is holding a notebook, and the other a coffee cup. The left side of the image features a yellow geometric shape.

    Case Study

    Three’s a crowd

    A biotech client was administering three different programs from three different suppliers: a recognition site, a sales incentive platform, and a service anniversary plateau program.

  • A person in a yellow sweater is writing on a financial report with charts and graphs, using a pen. Their other hand is on a laptop keyboard. The background is blurred.

    Case Study

    LEADing the way

    A soft drink manufacturer has always believed that if they could effectively turn their 60,000+ employees into brand scouts and ambassadors, they could open doors to thousands of new opportunities.

  • Two people stand at a table with a laptop displaying graphs. Papers with sketches and a calculator are on the table. One person is holding a notebook, and the other a coffee cup. The left side of the image features a yellow geometric shape.

    Case Study

    A purpose worth banking on

    Most business understand the value of knowing “their WHY” and most leaders realize that having a clear purpose ignites passion, sharpens focus, and drives results. But over and over, we see companies leaving their real value on the table.

  • A promotional image for a webinar titled Whats next for work: 2025 featuring Brad Shuck, Ph.D. He is listed as a professor and owner of LEAD Research, LLC. The background includes a lightbulb with sparks. SHRM certification eligible.

    Webinar

    What’s next for work 2025

    The way people work and how companies approach work is constantly evolving. Each year, new patterns of work emerge, and looking into 2025, we see that’s no different.