Connect with us!

* indicates required fields

Updates and Offers

You can read our Privacy Policy online and understand that you can unsubscribe from our emails at any time.
Home Research and Data Analytics
A person uses a laptop with a digital overlay of upward-pointing arrows and bar graphs, symbolizing growth and progress. The background has a white-to-yellow gradient.

Research and Data Analytics

We help drive the results you need through data and analytics that address key business and program issues throughout the program lifecycle.

Leverage data and analytics to optimize engagement.

Whether assessing problem spaces, pre-planning for program launch, or conducting postmortem analysis on a program in order to more-effectively spin up the next one, we help our partners collect and wield data to make effective decisions at every phase.

Need states include:

  • Business case assessment – uncovering the hidden impact of engagement
  • Program modeling – understanding the potential impact of each engagement solution
  • Program improvement analysis – identifying what’s working, what’s not, and opportunities for program improvement
  • Attrition analysis – understanding the potential cost savings of a recognition program
  • Return on purpose – providing holistic assessment of events, training, and communications to drive engagement
  • ChannelWISE™ – segmentation analysis to identify your best, worst, and highest potential customers
  • QuitRisk – predicting employees who are most likely to leave

Addressing key issues with data.

Design

  • Program structure
  • Program modeling

Pre-program analysis:

  • What is the value of changing behaviors?
  • Should segments of the target audience be motivated differently?
  • How much will we spend on the proposed initiative?

Assess

  • Program engagement
  • Program performance
  • Program optimization

Ongoing program analysis:

  • How does performance vary across segments?
  • To what extent is the engagement solution driving targeted results?

Value

  • Behavior change
  • Business impact

Post-program analysis:

  • What was the value of the program?
  • How effective was the rule structure, and what are areas of improvement?
  • What behaviors/activities align with higher performance?

The metrics tell the story

100

Fortune 1000 companies using our decision sciences

$900M

improvement in business results last year, across all clients

39%

average reduction in incentive program costs

Our work speaks for itself

View All Case Studies

Thought Leadership

Learn from the best. BIW thought leaders bring you a deeper look at the business of inspiration.

  • Close-up of an illuminated light bulb on the right with a glowing filament. On the left, white text reads, Tackle the challenges with sales incentives to drive results. The background is dark with soft, abstract bokeh lights.

    Article

    Leveraging Sales Incentives

    Many organizations face common challenges with their sales incentive programs, such as: To overcome these challenges, organizations need an effective strategy, such as: Different types of incentives can be used to address various goals and timeframes: A proven methodology can help drive behaviors and activities that produce measurable results: By addressing common issues and implementing […]

  • An image features a quote: Employees who believe their good work will be recognized are 12.4 times more likely to say they have a great company culture. A red origami crane is prominent among gray cranes on a patterned background.

    Article

    The NEW Rules of Engagement employee inspiration research report

    Employees who believe their good work will be recognized are 12.4 times more likely to say they have a great company culture.