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Home Case Studies Ready, set, travel!
A person holding a document with colorful diagrams, while sitting indoors. The image has orange and yellow geometric overlays, and the focus is on the paper, with the persons face blurred in the background.

Ready, set, travel!

A large beverage company needed a partner to step in and manage their consumer sweepstakes travel plus deliver a flawless consumer experience.

Impact

Because of this travel program, the client saw increased engagement and brand awareness.

Industry

Food and beverage

Problem space

Customer loyalty

Services

Individual travel

Managing consumer sweepstakes

A large beverage company needed a partner to step in and manage their consumer sweepstakes travel plus deliver a flawless consumer experience.

Create an on-brand experience

Our Event Solutions team created and fulfilled unique on-brand experiences to support a variety of client consumer promotions. Each program was designed with the brand teams and field marketing. The program process was designed for success by allowing us to deliver flawless unique travel experiences that connect and engage consumers to the various brands. Travel programs were created for 2-500 winners.

Satisfaction and engagement

As a result of this program, we established a great relationship with the client as their agency of record. The program increased brand awareness and engaged customers with content. The client saw higher conversion rates on ad spend and delivered over 400 programs. In these programs, we helped move more than 5000 winners with a 9.8 out of 10 participant satisfaction.

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