“3 days, 3 countries, 2 continents! What a whirlwind of a trip but hugely valuable to spend time together connecting, appreciating, and laughing.”
– Nicola Marshall, People Director at Welcome Break
The Challenge
The Brief: A three-day incentive travel experience for 25 senior leaders and winning Site Managers. The trip should be to an aspirational and sunny destination in Europe in October.
Understanding a core value for Welcome Break was to create exceptional experiences for its customers and employees, we wanted to ensure this was emulated throughout our solution.

The Solution
A three-day incentive event took the deserving winners to Gibraltar, Spain and Morocco. The programme was action-packed but allowed enough time for the winners to enjoy each destination together at leisure, ensuring they left feeling connected, relaxed, refreshed, and rewarded for their hard work.






Programme highlights included:
- Champagne boarding to the Sunborn 5* floating Yacht Hotel in Gibraltar
“The accommodation was amazing and I felt truly spoilt and privileged to have been part of the trip” – Attendee Feedback
- Behind the scenes visit to St Michael’s Cave in Gibraltar with an exclusive guided tour by a military guide through the extensive network of WW2 tunnels hidden within the Rock
“I think my favourite bit was learning about the history of Gibraltar. The trip into the tunnels in the rock which were used by the military was fascinating for me” – Attendee Feedback
- Offsite dinners and evening activities that included a VIP private table experience within the Casino in Gibraltar
“My favourite was the evening in the old town; the food was delicious and nice it was sharing style” – Attendee Feedback
- Day trip to Morocco with traditional lunch overlooking the city of Tangier, coffee tasting, and souk shopping.
“The Trip to Morocco was fascinating from start to finish. Food, culture, and company of course” – Attendee Feedback
“Taking a group of 25 away is always stressful and hard work, but that was made much easier thanks to the superbly organised Heidi from BI WORLDWIDE…so even when our flight home on Friday night was cancelled, it was the UK BIW TEAM to the rescue, even when it meant the only option was returning to Heathrow and transport back to our awaiting cars parked at Gatwick!“
– Nicola Marshall, People Director at Welcome Break
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