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Home Who We Serve Communications, Media, and Entertainment
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Communications, Media, and Entertainment

Driving employee engagement and sales results that lead to customer satisfaction.

Educating, engaging, and inspiring your frontline associates to positively change behaviours that drive incremental effort that increases sales results, employee loyalty and customer satisfaction.

Problems we solve.

Motivate all sellers

We inspire your entire sales team to drive positive change, profitability, and sales growth by:

  • Shortening the ramp-up time to awareness and understanding of key initiatives to drive incremental goal achievement across the entire sales force.
  • Keying in on high-value behaviours that correlate to sales initiatives.
  • Leveraging gamification to educate your sales force on key knowledge and skills to best position your value proposition to end-users.
  • Optimising your sales incentive and recognition investment.
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Engage and inspire your employees

We help you attract, inspire, and retain a high-performing salesforce by:

  • Recognising key behaviours and achievements.
  • Connecting employees to your culture and purpose.
  • Improving your employee experience.
  • Rewarding employees for living the culture on a daily basis.
  • Making employees feel valued for their contributions.
A smiling woman with curly hair sits at a table, looking up. She is surrounded by several people clapping, all wearing business attire. A laptop is visible in front of her. The atmosphere appears celebratory and supportive.

Increase partner loyalty

We assist you in fostering strong, enduring relationships, and boosting sales and profitability with distributors, resellers, and solution providers by:

  • Analysing and segmenting the performance of channel partners.
  • Identifying initiatives to drive growth and profitability, thereby maximising your channel marketing ROI.
  • Securing mindshare among channel partners and keeping your business at the forefront.
  • Promoting channel sales enablement and high-value activities.
  • Elevating channel partners’ knowledge, skills, and ability to position your value proposition and sell your solutions effectively.
  • Motivating, acknowledging, and rewarding channel sales growth across all segments and/or tiers of channel partners.
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Thought Leadership

Learn from the best. BIW thought leaders bring you a deeper look at the business of inspiration.

  • A group of men standing on a hill.

    Article

    Employee Appreciation Day 2025

    Telling someone you appreciate something positive they’ve done can be a simple yet powerful act, especially when it’s done at the right time and in the right way, particularly in the workplace.

  • Article

    How to Calculate the Value of Sales Incentives: Maximising ROI and ROO

    Discover how to calculate the value of sales incentives with a focus on ROI and ROO, & actionable steps to design effective incentive programmes.

  • Article

    Sales Incentives vs Sales Commission

    When considering what attracts an employee to a new employer, it’s essential to understand the distinct roles that compensation and sales incentives play. Compensation, which ensures fair payment for the work performed, is often what initially draws a person to a role. In contrast, sales incentives are what keep employees motivated, engaged, and striving for continuous improvement.