We help you attract, inspire, and retain a high-performing workforce by:
- Strengthening your culture
- Connecting employees to your culture and purpose
- Improving your employee experience
- Making employees feel valued for their contributions
- Increasing employees’ sense of belonging

We help clients boost sales and improve profitability by driving the engagement and effectiveness of their sales force. We realize every situation is different and there’s no one-size-fits all solution and we apply behavioral economic principles to design innovative solutions that drive sellers’ behavior and performance by:
- Boosting your sales force’s awareness, emotional commitment, and focus on achieving goals
- Driving sales enablement and high-value activities
- Increasing your sales force’s knowledge, skills, and ability to position your value proposition and sell your solutions
- Inspiring, recognizing, and rewarding sales goal attainment and incremental sales improvement across all performance levels
- Optimizing your sales incentive and recognition investment

We help you build strong, lasting relations with distributors, resellers, and solution providers by boosting their engagement, sales, and loyalty. Whether it’s partner segmentation analysis, traditional sales incentives, learning solutions, or a learn and earn combination, we help create opportunities for your channel partners to effectively communicate your company’s value proposition and keep your business top of mind by:
- Analyzing and segmenting channel partner performance
- Identifying initiatives to drive growth and profitability that will maximize your channel marketing ROI
- Gaining channel partners’ mindshare and keeping your business top of mind
- Driving channel sales enablement and high-value activities
- Increasing channel partners’ knowledge, skills, and ability to position your value proposition and sell your solutions
- Inspiring, recognizing, and rewarding channel sales growth across all channel partner segments and/or tiers

We help you design and execute world-class events that will energize and inspire your audience by:
- Bringing fresh thinking, ideas, and solutions to elevate the overall experience
- Delivering holistic, audience-centric thinking and solutions – beyond just creative, production, and logistics – to inspire audiences and maximize the impact of every event
- Providing a one-stop-shop approach that simplifies the demands of planning, coordinating, and operating world-class events
- Leveraging our extensive global footprint, resources, and local-market expertise to execute global events that accommodate the unique needs of each market

Numbers tell a story.
24
of the largest global technology companies count on us
550k
program participants
10:1
or greater ROI on sales incentives
Our work speaks for itself
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Recognize someone today
A global tech company sought to improve employee recognition and create a consistent strategy across the organization. We helped them implement a unified recognition program, inspiring over 380,000 employees in more than 100 countries. Discover how this approach boosted engagement, retention, and happiness in our case study.Learn More -
Learn. Earn. Win.
A client aimed to boost growth and sales by enhancing channel partner engagement through learning. They created a dynamic partner portal and companion app, motivating partners with award points. Discover how this strategy influenced partner behavior and drove success in our case study.Learn More -
Inspiring an online community
A global software company sought to attract new members and engage their community using Bunchball gamification. They created a personalized experience with missions, peer recognition, and leaderboards. This approach led to higher engagement and faster onboarding. Discover how this strategy transformed their community in the full case study.Learn More
Thought Leadership
Learn from the best. BIW thought leaders bring you a deeper look at the business of inspiration.
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Article
Personalizing channel loyalty
When it comes to loyalty programs, personalization is key. The more personalized, the greater the outcomes. Both engagement and business results benefit at higher rates. Because of that, we start thinking about personalization right from the beginning, during program design.
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Webinar
WEBINAR: Celebrating moments that matter
In an increasingly global and hybrid workforce, the lines have blurred between personal and professional. The research shows it’s no longer enough to solely acknowledge an employee’s work contributions. Now is the time to better understand and celebrate the whole employee—not simply for what they achieve in their work, but also their personal milestones that are an integral part of their life.
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Webinar
WEBINAR: AI in action
With artificial intelligence rapidly growing, how do you make sure your employee recognition program is elevated but also stays authentic and true to your company? And how can you leverage it to increase employee engagement and productivity?